About Me
Chris Mefford
A marketer. A best-selling author. Focused on getting you found—and turning attention into business.
I've spent 20 years in marketing. Today, I bring that experience to local business owners who want more awareness, more appointments, and a stronger position in search.
Let's Talk About Your Business20 years
In marketing
Getting found is only the beginning. Turning that attention into action has been the focus of my career.
1.2 billion
Web pages
I ran one of the largest websites in the world—a scale that taught me to connect search visibility with meaningful conversions.
Best-selling
Author
Writing a best-selling book is part of my story. Clear communication is part of how I approach marketing.
My Story
Getting found was my job. Making it count was the goal.
Over my career, I ran one of the largest websites in the world, with 1.2 billion web pages. My job was to make sure we got found—and to turn that visibility into successful conversions.
That experience shaped how I think about marketing. A ranking matters because it puts you in front of someone looking for what you offer. Awareness matters because it builds recognition and trust. And both need to lead somewhere: a call, an appointment, or a customer.
Local businesses deserve that same focus. You don't need a long list of marketing services. You need a clear path from being discovered to being chosen.
Your next customer might start with Google. Or ChatGPT.
People still search Google and Google Maps. They're also asking ChatGPT, Perplexity, and Claude who to trust and which business to call. My focus is helping your business show up where those decisions begin.
I bring a practical, outcome-driven approach: build awareness, work toward top search rankings, and make it easier for the right people to take the next step and book an appointment.